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1 product
مَحْصُول \ crop: a plant or plant product (corn, fruit, etc.) grown by a farmer; the amount of this produced at a particular time or place. harvest: the crops that are gathered. produce: food that is produced on farms or in gardens. product: sth. that is produced by nature: Fish are products of the sea. yield: an amount (of crops, etc.) produced: a small yield of apples this year. -
2 product evangelist
Менеджмент: служащий способствующий продвижению товара (A person who is committed to a promoting a product through demonstrations, talks, blogging, etc.) -
3 by-product
noun (something obtained or formed during the making of something else: Coal tar is a by-product of the process of obtaining gas from coal.) derivadotr['baɪprɒdʌkt]1 subproducto, derivado2 figurative use consecuenciaby-product ['baɪ.prɑdəkt] n: subproducto m, producto m derivadon.• derivado s.m.• subproducto s.m.noun ( in manufacture) subproducto m, producto m secundario, derivado m; ( consequence) consecuencia f['baɪˌprɒdǝkt]N (Chem etc) subproducto m, derivado m ; (fig) consecuencia f, resultado m* * *noun ( in manufacture) subproducto m, producto m secundario, derivado m; ( consequence) consecuencia f -
4 sponsor product and brand presence
присутствие товаров и бренда спонсора
Помимо признания со стороны ОКОИ, спонсоры Игр имеют право на демонстрацию своих товаров и услуг, а также в определенных случаях получают право на присутствие конкретных брендов (например, в виде концессий на продукты питания и напитки, использования технологий и т.д.).
[Департамент лингвистических услуг Оргкомитета «Сочи 2014». Глоссарий терминов]EN
sponsor product and brand presence
In addition to sponsor recognition that is provided by the OCOG, Games sponsors acquire rights to showcase their products and services and in certain cases are entitled to specific brand presence (e.g. food and beverage concessions, technology, etc.).
[Департамент лингвистических услуг Оргкомитета «Сочи 2014». Глоссарий терминов]Тематики
EN
Англо-русский словарь нормативно-технической терминологии > sponsor product and brand presence
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5 by-product n
['baɪˌprɒdʌkt]Chem etc sottoprodotto, fig conseguenza -
6 introduce
intrə'dju:s1) ((often with to) to make (people) known by name to each other: He introduced the guests (to each other); Let me introduce you to my mother; May I introduce myself? I'm John Brown.) presentar2) ((often with into) to bring in (something new): Grey squirrels were introduced into Britain from Canada; Why did you introduce such a boring subject (into the conversation)?) introducir3) (to propose or put forward: He introduced a bill in Parliament for the abolition of income tax.) presentar4) ((with to) to cause (a person) to get to know (a subject etc): Children are introduced to algebra at about the age of eleven.) iniciar en•- introductory
introduce vb1. presentar2. introducirwhen were potatoes introduced into Europe? ¿cuándo se introdujeron las patatas en Europa?tr[ɪntrə'djʊːs]1 (person, programme) presentar■ allow me to introduce Dr. Kelly déjeme presentarle al doctor Kelly2 (bring in - gen) introducir; (- new product etc) presentar, lanzar; (law, procedure, etc) introducir, instituir■ potatoes were introduced into Europe 400 years ago las patatas fueron introducidas en Europa hace 400 años■ when was decimal currency introduced? ¿cuándo se introdujo el sistema decimal?■ the government has introduced a ban on smoking in public places el gobierno ha prohibido fumar en lugares públicos3 (to hobby, habit) iniciar (to, en)4 (bring up) proponer, sugerir, plantear, introducir■ he tactfully introduced the subject of money into the conversation sacó a colación con mucho tacto el tema del dinero■ her comment introduced a note of sadness into our conversation su comentario dio un tono de tristeza a nuestra conversación5 SMALLPOLITICS/SMALL (propose) presentar6 formal use (insert) introducir, meter, insertar1) : presentarlet me introduce my father: permítame presentar a mi padre2) : introducir (algo nuevo), lanzar (un producto), presentar (una ley), proponer (una idea o un tema)v.• dar a conocer v.• implantar v.• injerir v.• innovar v.• insertar v.• introducir v.• meter v.• preludiar v.• presentar v.• prolongar v.'ɪntrə'duːs, ˌɪntrə'djuːs1)a) ( acquaint) presentarallow me to introduce myself — (frml) permítame que me presente
b) ( initiate)to introduce somebody TO something — introducir* a alguien a algo, iniciar a alguien en algo
c) ( present) \<\<speaker/program\>\> presentar; \<\<meeting/article\>\> iniciar2)a) ( bring in) \<\<subject/custom/practice\>\> introducir*; \<\<product\>\> lanzar*, sacar*introducing Juan Romero as Don Félix — presentando por primera vez (en pantalla) a Juan Romero en el papel de Don Félix
b) ( Govt) \<\<legislation/tax\>\> introducir*; \<\<bill\>\> presentar3) ( insert) (frml)to introduce something INTO something — introducir* algo en algo
[ˌɪntrǝ'djuːs]VT1) (=present, make acquainted) presentarmay I introduce...? — permítame presentarle a..., le presento a...
to introduce sb to sth — hacer conocer algo a algn, iniciar a algn en algo
2) (=bring in) [+ reform] introducir; (Pol) [+ bill] presentar; (TV, Rad) [+ programme] presentar; [+ product, new fashion] lanzar; [+ subject into conversation, idea] introducirit was you who introduced the subject, not me — fuiste tú el que sacaste el tema, no yo
3) (=insert) introducir4) (=write introduction for) [+ book] prologar* * *['ɪntrə'duːs, ˌɪntrə'djuːs]1)a) ( acquaint) presentarallow me to introduce myself — (frml) permítame que me presente
b) ( initiate)to introduce somebody TO something — introducir* a alguien a algo, iniciar a alguien en algo
c) ( present) \<\<speaker/program\>\> presentar; \<\<meeting/article\>\> iniciar2)a) ( bring in) \<\<subject/custom/practice\>\> introducir*; \<\<product\>\> lanzar*, sacar*introducing Juan Romero as Don Félix — presentando por primera vez (en pantalla) a Juan Romero en el papel de Don Félix
b) ( Govt) \<\<legislation/tax\>\> introducir*; \<\<bill\>\> presentar3) ( insert) (frml)to introduce something INTO something — introducir* algo en algo
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7 Inland
n; -(e)s, kein Pl.; (Ggs. Ausland) home; im In- und Ausland at home and abroad; im Inland hergestelltes Erzeugnis etc. domestic product etc.; für das Inland bestimmt for home consumption* * *das Inland(Landesinneres) inland;(eigenes Land) home* * *Ịn|landntno pl1) (als Staatsgebiet) homeim Inland hergestellte Waren — home-produced goods, goods produced at home
im In- und Ausland — at home and abroad
2) (= Inneres eines Landes) inlandins Inland ziehen — to move inland
* * *(in, or towards, the parts of the land away from the sea: These flowers grow better inland.) inland* * *In·land[ˈɪnlant]1. (das eigene Land) homefür das \Inland bestimmte Waren goods for the domestic market2. (Binnenland) inland, interioran der Küste ist der Winter milder als weiter im \Inland the winter is milder on the coast than further inland* * *das; Inland[e]sim Inland hergestellte Waren, Produktionen des Inlandes — home-produced goods
* * *im In- und Ausland at home and abroad;für das Inland bestimmt for home consumptionInland… im subst meist home …, internal …, domestic …* * *das; Inland[e]sim Inland hergestellte Waren, Produktionen des Inlandes — home-produced goods
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8 promotion
[-ʃən]1) (the raising of a person to a higher rank or position: He has just been given (a) promotion.) forfremmelse2) (encouragement (of a cause, charity etc): the promotion of world peace.) fremme3) (the activity of advertising a product etc: He is against the promotion of cigarettes.) -reklame* * *[-ʃən]1) (the raising of a person to a higher rank or position: He has just been given (a) promotion.) forfremmelse2) (encouragement (of a cause, charity etc): the promotion of world peace.) fremme3) (the activity of advertising a product etc: He is against the promotion of cigarettes.) -reklame -
9 transgénico
adj.1 transgenic, genetically modified, genetically transferred.2 transgenic.* * *► adjetivo1 genetically modified, GM* * *ADJ genetically modified, GM antes de s* * *- ca adjetivo genetically modified, transgenic* * *= transgenic.Ex. The interweaving of 3 different sorts of software based on different algorithms and applied on a file (in the field of risk assessment through the introduction of transgenic plants) has enabled the provision of 3 types of results.* * *- ca adjetivo genetically modified, transgenic* * *= transgenic.Ex: The interweaving of 3 different sorts of software based on different algorithms and applied on a file (in the field of risk assessment through the introduction of transgenic plants) has enabled the provision of 3 types of results.
* * *genetically modified, transgenic, GM ( before n)GM product o organism etc* * *
transgénico 1◊ -ca adjetivo
genetically modified
transgénico 2 sustantivo masculino
genetically modified organism (o product etc)
' transgénico' also found in these entries:
English:
genetically
* * *transgénico, -a♦ adjtransgenic;alimentos transgénicos genetically modified foods, GM foods♦ transgénicos nmplGM foods* * *adj genetically modified -
10 promotion
[prə'məuʃən]n( at work) awans m; ( of product) reklama f; ( of idea) propagowanie nt; ( publicity campaign) promocja f* * *[-ʃən]1) (the raising of a person to a higher rank or position: He has just been given (a) promotion.) awans2) (encouragement (of a cause, charity etc): the promotion of world peace.) krzewienie3) (the activity of advertising a product etc: He is against the promotion of cigarettes.) lansowanie, reklama -
11 selbstständig
I Adj. (unabhängig) independent; wirtschaftlich: self-supporting; beruflich, Person: independent, self-employed; attr., Journalist, Architekt etc.: freelance...; Staat: autonomous; an selbstständiges Arbeiten gewöhnt used to working on one’s own; sich selbstständig machen im Beruf: start up one’s own business; Journalist etc.: go freelance; umg., fig. (verloren gehen) disappear; hum., Sache: walk, grow legs; selbstständig werden auch POL. become independent; Land auch: gain independence; er muss selbstständiger werden he must become more independentII Adv. independently; (ohne fremde Hilfe) oneself, on one’s own; selbstständig denken think for o.s.; selbstständig handeln act independently ( oder on one’s own initiative); selbstständig arbeitender Drucker EDV stand-alone printer* * *(für eigene Rechnung) freelance;(unabhängig) independent* * *sẹlbst|stän|dig ['zElpstʃtɛndɪç]1. adjindependent; (beruflich) self-employed; (rare = getrennt) separateselbstständig sein (beruflich) — to be self-employed, to have set up on one's own
sich selbstständig machen (beruflich) — to set up on one's own, to start one's own business; (hum) to go off on its own
2. advindependently, on one's own* * *(working for oneself and not employed by someone else: a self-employed dressmaker.) self-employed* * *selbst·stän·digRR1. (eigenständig) independent\selbstständig arbeiten to work on one's own [or independently2. (beruflich unabhängig) self-employed▪ \selbstständig/ \selbstständig als jd sein to be self-employed/a self-employed sb3.* * *usw.: s. selbständig usw* * *A. adj (unabhängig) independent; wirtschaftlich: self-supporting; beruflich, Person: independent, self-employed; attr, Journalist, Architekt etc: freelance …; Staat: autonomous;an selbstständiges Arbeiten gewöhnt used to working on one’s own;sich selbstständig machen im Beruf: start up one’s own business; Journalist etc: go freelance; umg, fig (verloren gehen) disappear; hum, Sache: walk, grow legs;er muss selbstständiger werden he must become more independentselbstständig denken think for o.s.;selbstständig handeln act independently ( oder on one’s own initiative);selbstständig arbeitender Drucker IT stand-alone printer* * *usw.: s. selbständig usw* * *adj.autonomous adj.independent adj.self employed adj.stand-alone (product, etc.) adj. adv.independently adv. -
12 promotion
noun1) (to more senior job) Beförderung, diewin or gain promotion — befördert werden
promotion to [the rank of] sergeant — etc. Beförderung zum Unteroffizier usw.
2) (furtherance) Förderung, diesales promotion — Werbung, die
5) (Footb.) Aufstieg, derbe sure of promotion — mit Sicherheit aufsteigen
* * *[-ʃən]1) (the raising of a person to a higher rank or position: He has just been given (a) promotion.) die Beförderung2) (encouragement (of a cause, charity etc): the promotion of world peace.) die Förderung3) (the activity of advertising a product etc: He is against the promotion of cigarettes.) die Werbung* * *pro·mo·tion[prəˈməʊʃən, AM -ˈmoʊ-]nto get \promotion befördert werden\promotion race Kampf m um den Aufstiegsales \promotion Werbung f* * *[pr\@'məUSən]nto get or win promotion — befördert werden; (football team) aufsteigen
4) (= advertising) Werbung f (of für); (= advertising campaign) Werbekampagne f; (= marketing) Einführung f auf dem MarktRochas are doing a special promotion in the store this week — wir haben diese Woche eine Rochas-Werbekampagne im Warenhaus
* * *1. a) Beförderung f:promotion list Beförderungsliste f;promotion prospects Beförderungschancen, Aufstiegsmöglichkeiten;to get promotion befördert werdenb) SPORT Aufstieg m (to in akk):to gain promotion aufsteigen2. Förderung f, Unterstützung f:export promotion WIRTSCH Exportförderung3. WIRTSCH Gründung f4. WIRTSCHa) Verkaufsförderung fb) Werbung f:promotion manager Werbeleiter m* * *noun1) (to more senior job) Beförderung, diewin or gain promotion — befördert werden
promotion to [the rank of] sergeant — etc. Beförderung zum Unteroffizier usw.
2) (furtherance) Förderung, diesales promotion — Werbung, die
5) (Footb.) Aufstieg, der* * *n.Beförderung f.Förderung f.Unterstützung f. -
13 introduction
1) (the act of introducing, or the process of being introduced: the introduction of new methods.) introducción2) (an act of introducing one person to another: The hostess made the introductions and everyone shook hands.) presentación3) (something written at the beginning of a book explaining the contents, or said at the beginning of a speech etc.) introducción, prefacio1. presentación2. introducciónhave you read the introduction to the book? ¿has leído la introducción del libro?tr[ɪntrə'dʌkʃən]1 (of person, programme) presentación nombre femenino2 (to book, speech, etc) introducción nombre femenino3 (bringing in - gen) introducción nombre femenino; (- of new product etc) presentación nombre femenino, lanzamiento; (- of law, procedure, etc) introducción nombre femenino, institución nombre femenino4 (first experience) iniciación nombre femenino5 SMALLMUSIC/SMALL introducción nombre femeninointroduction [.ɪntrə'dʌkʃən] n: introducción f, presentación fn.• introducción s.f.• metimiento s.m.• presentación s.f.• prólogo s.m.'ɪntrə'dʌkʃən1) u ca) ( to person) presentación fb) (to activity, experience)introduction TO something — introducción f a algo
c) (of speaker, performer) presentación f2) ua) ( bringing in)b) (of species, practice, legislation) introducción f; ( of bill) presentación f3) u (insertion, entry) (frml) introducción f4) ca) (to meeting, lecture) presentación fb) ( in book) introducción fc) ( Mus) introducción f5) c ( elementary instruction) introducción f, iniciación f[ˌɪntrǝ'dʌkʃǝn]N1) [of person] presentación fwill you do or make the introductions? — ¿quieres hacer las presentaciones?
2) (=initiation) introducción fthis book is a good introduction to his teachings — este libro es una buena introducción a sus enseñanzas
4) (=bringing in) [of legislation] introducción f ; (Pol) [of bill] presentación f5) (=insertion) introducción f, inserción f* * *['ɪntrə'dʌkʃən]1) u ca) ( to person) presentación fb) (to activity, experience)introduction TO something — introducción f a algo
c) (of speaker, performer) presentación f2) ua) ( bringing in)b) (of species, practice, legislation) introducción f; ( of bill) presentación f3) u (insertion, entry) (frml) introducción f4) ca) (to meeting, lecture) presentación fb) ( in book) introducción fc) ( Mus) introducción f5) c ( elementary instruction) introducción f, iniciación f -
14 Werbung
f1. advertising, publicity; die Werbung kommt nicht an the advertising isn’t getting through (to the public), we’re not getting our message across (in the advertising); eine ( gute) Werbung für fig. good publicity for, a good advertisement for2. neuer Kunden etc.: winning, attracting3. die Werbung um eine Frau courtship* * *die Werbung(Liebeswerben) courtship;(Reklame) advertising; advertisement; publicity* * *Wẹr|bung ['vɛrbʊŋ]f -, -en (ESP COMM)advertising; (= Werbeabteilung) publicity department; (POL = Propaganda) pre-election publicity; (von Kunden, Stimmen) winning, attracting; (von Mitgliedern, Soldaten etc) recruitment, recruiting; (um Mädchen) courting (um of)* * *2) (a TV or radio advertisement: I enjoyed the play but the commercials irritated me.) commerce3) (the activity of advertising a product etc: He is against the promotion of cigarettes.) promotion4) (advertising: There is a lot of publicity about the dangers of smoking.) publicity5) (an old word for a formal request, eg a proposal of marriage to a lady.) suit* * *Wer·bung<->1. (Reklame) advertisementdirekte/indirekte \Werbung direct/indirect advertisingirreführende \Werbung misleading advertisingvergleichende \Werbung comparative [or discriminatory] advertising3. (Branche) advertising* * *die; Werbung, Werbungen1) o. Pl. advertising2) o. Pl.: s. Werbeabteilung* * *Werbung f1. advertising, publicity;die Werbung kommt nicht an the advertising isn’t getting through (to the public), we’re not getting our message across (in the advertising);eine (gute) Werbung für fig good publicity for, a good advertisement for2. neuer Kunden etc: winning, attracting3.die Werbung um eine Frau courtship* * *die; Werbung, Werbungen1) o. Pl. advertising2) o. Pl.: s. Werbeabteilung* * *-en f.advertising n.courtship n.publicity n.recruitment n. -
15 trial
['traɪəl] noun1) (Law) [Gerichts]verfahren, dasgo on trial [for one's life] — [wegen eines Verbrechens, auf das die Todesstrafe steht,] vor Gericht gestellt werden
2) (testing) Test, der[by] trial and error — [durch] Ausprobieren
trial of strength — Kraftprobe, die
find something a trial — etwas als lästig empfinden
4) (Sport) (competition) Prüfung, die; (for selection) Testspiel, das. See also academic.ru/76552/tribulation">tribulation 1)* * *1) (an act of testing or trying; a test: Give the new car a trial; The disaster was a trial of his courage.) der Versuch2) (a legal process by which a person is judged in a court of law: Their trial will be held next week.) der Prozeß•- trial run- on trial
- trial and error* * *tri·al[traɪəl]I. n\trial by jury Schwurgerichtsverhandlung fto bring sb to \trial jdn vor Gericht bringento go to \trial vor Gericht gehento put sb on \trial jdn unter Anklage stellenshe's standing \trial for fraud sie steht wegen Betrug[e]s unter Anklageto be on \trial for one's life wegen eines Verbrechens, auf das die Todesstrafe steht, angeklagt seinclinical \trials klinische Tests\trial of strength Kraftprobe f▪ to be a \trial to sb eine Plage für jdn seinit's been a real \trial having my mother staying with us der Besuch meiner Mutter war die reinste Strapaze\trials and tribulations Schwierigkeiten pl1. (legal) Verhandlungs-, Prozess-2. (test) Probe-, Test-III. vt<-ll- or -l->* * *['traIəl]nto be on trial — angeklagt sein, unter Anklage stehen
he goes on trial tomorrow — seine Verhandlung ist morgen
to be on trial for theft — des Diebstahls angeklagt sein, wegen Diebstahls unter Anklage stehen
to be on trial for one's life — wegen eines mit Todesstrafe bedrohten Verbrechens angeklagt sein
to stand trial (for sth) — (wegen etw) vor Gericht stehen
at the trial — bei or während der Verhandlung
to bring sb to trial — jdn vor Gericht stellen, jdm den Prozess machen
trial by television/the media (fig) — Vorverurteilung f durch das Fernsehen/die Medien
2) (= test) Versuch m, Probe f, Erprobung fthe manager has promised to give me a trial as a clerk — der Betriebsleiter hat versprochen, mir eine Chance als Büroangestellter zu geben
to take sb/sth on trial — jdn/etw zur Probe nehmen, jdn/etw probeweise nehmen
to put sb/sth to the trial — jdn/etw testen or auf die Probe stellen
to be on trial (new product etc) — getestet werden
he's a trial to his mother — er macht seiner Mutter sehr viel Kummer
trials and tribulations — Aufregungen pl, Schwierigkeiten pl, Drangsale pl (liter)
* * *trial [ˈtraıəl]A sby trial and error durch (Aus)Probieren;trial of strength Kraftprobe f;a) eine Probezeit durchmachen,b) fig auf dem Prüfstand sein ( → A 2);he’s still on trial er ist noch in der Probezeit;on the first trial beim ersten Versuch;by way of trial versuchsweise;give sb (sth) a trial einen Versuch mit jemandem (etwas) machen, jemanden (etwas) testen;have a trial at sich versuchen an (dat)at the trial of im Prozess gegen;trial by jury Schwurgerichtsverfahren;stand (one’s) trial, be on trial vor Gericht stehen ( → A 1);3. figa) (Schicksals)Prüfung f, Heimsuchung fb) Last f, Plage f, (Nerven)Belastung ftrials and tribulations Probleme und Sorgen4. pl SPORT Trials pl (Ausscheidungs-, Qualifikationswettkämpfe)5. Trialsport mB adj1. Versuchs…, Probe…2. JUR Verhandlungs…* * *['traɪəl] noun1) (Law) [Gerichts]verfahren, dasbe on trial [for murder] — [wegen Mordes] vor Gericht stehen
go on trial [for one's life] — [wegen eines Verbrechens, auf das die Todesstrafe steht,] vor Gericht gestellt werden
bring somebody to trial, put somebody on trial — jemandem den Prozess machen ( for wegen)
2) (testing) Test, der[by] trial and error — [durch] Ausprobieren
trial of strength — Kraftprobe, die
* * *(court of law) n.Verhandlung f. (law) n.Gerichtsverhandlung (Strafverhandlung) f.Prozess -e m. n.Erprobung f.Probe -n f.Prüfung -en f.Test -s m.Untersuchung f.Versuch -e m. -
16 promotion
- ʃən1) (the raising of a person to a higher rank or position: He has just been given (a) promotion.) ascenso, promoción2) (encouragement (of a cause, charity etc): the promotion of world peace.) promoción, fomento3) (the activity of advertising a product etc: He is against the promotion of cigarettes.) promociónpromotion n ascensotr[prə'məʊʃən]1 (in rank) promoción nombre femenino, ascenso2 SMALLCOMMERCE/SMALL promoción nombre femenino3 (encouragement) promoción nombre femenino, fomento\SMALLIDIOMATIC EXPRESSION/SMALLto get promotion ser ascendido,-apromotion [prə'mo:ʃən] n1) : ascenso m (de un alumno o un empleado)2) furthering: promoción f, fomento m3) advertising: publicidad f, propaganda fn.• ascenso s.m.• fomento s.m.• promoción s.f.• salto s.m.prə'məʊʃən1) u ca) ( advancement in rank) ascenso mshe got o was given (a) promotion — la ascendieron, le dieron un ascenso
b) (BrE Sport) ascenso m, promoción f2) ua) (of research, peace, trade) promoción f, fomento mb) ( advocacy) promoción f3)a) u ( publicity) promoción f, publicidad f, propaganda fb) c ( campaign) promoción f, campaña f publicitaria or de promoción[prǝ'mǝʊʃǝn]1. N1) (in rank)a) [of employee] ascenso m, promoción fto get promotion — ser ascendido (to a)
if I get promotion, I have to move offices — si me ascienden, tengo que trasladarme de oficina
b) (Sport) ascenso mto win promotion — ser promovido, ascender
c) (US) (Scol) ascenso m2) (=encouragement) [of trade, peace] fomento m, promoción f ; [of campaign, project] apoyo m3) (=organization) [of concert, event] organización f4) (=publicity, advertising) promoción f ; (=advertising campaign) campaña f (de promoción)sale 2.special promotion — oferta f de promoción
2.CPDpromotion prospects NPL — perspectivas fpl de ascenso
promotions manager or director N — director(a) m / f encargado(-a) de promoción
* * *[prə'məʊʃən]1) u ca) ( advancement in rank) ascenso mshe got o was given (a) promotion — la ascendieron, le dieron un ascenso
b) (BrE Sport) ascenso m, promoción f2) ua) (of research, peace, trade) promoción f, fomento mb) ( advocacy) promoción f3)a) u ( publicity) promoción f, publicidad f, propaganda fb) c ( campaign) promoción f, campaña f publicitaria or de promoción -
17 hype
nounPhrasal Verbs:- academic.ru/103321/hype_up">hype up* * *[haɪp]media \hype Medienrummel mII. vt* * *[haɪp] (inf)1. nPublicity fmedia hype — Medienrummel m (inf)
all this hype about... — dieser ganze Rummel um... (inf)
2. vtproduct etc Publicity machen fürthe film was hyped up too much — um den Film wurde zu viel Rummel gemacht (inf)
* * *hype1 [haıp] slA s1. Spritze f unter die Haut2. Rauschgiftsüchtige(r) m/f(m)C v/t1. be hyped up high sein:hype2 [haıp] slA swork a hype on → B2. Hype m, (Medien)Rummel m3. Täuscher(in)B v/t jemanden austricksen* * *nounPhrasal Verbs:- hype up* * *v.künstlich stimulieren ausdr. -
18 promotion
- ʃən1) (the raising of a person to a higher rank or position: He has just been given (a) promotion.) forfremmelse, avansement2) (encouragement (of a cause, charity etc): the promotion of world peace.) støtte, oppmuntring3) (the activity of advertising a product etc: He is against the promotion of cigarettes.) salgsfremmende tiltakreklamesubst. \/prəˈməʊʃ(ə)n\/1) forfremmelse, avansement2) (skolevesen, sport) oppflytting, opprykk(ing)3) oppmuntring, støtte, befordring, fremme, fremhjelp4) markedsføring, promosjon5) stiftelse6) ( kjemi) aktiveringbe due for promotion vente på\/ha utsikter til forfremmelse -
19 promotion
[-ʃən]1) (the raising of a person to a higher rank or position: He has just been given (a) promotion.) stöðuhækkun2) (encouragement (of a cause, charity etc): the promotion of world peace.) efling3) (the activity of advertising a product etc: He is against the promotion of cigarettes.) auglÿsing -
20 promotion
elősegítés, doktorrá avatás, előmozdítás, hírverés* * *[-ʃən]1) (the raising of a person to a higher rank or position: He has just been given (a) promotion.) előléptetés2) (encouragement (of a cause, charity etc): the promotion of world peace.) elősegítés3) (the activity of advertising a product etc: He is against the promotion of cigarettes.) promóció
См. также в других словарях:
product — prod‧uct [ˈprɒdʌkt ǁ ˈprɑː ] noun 1. [countable] COMMERCE something useful and intended to be sold that comes from nature or is made in a factory: • Distributors for Amway sell numerous products, including cleaning and personal care products … Financial and business terms
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product life cycle management — ➔ management * * * product life cycle management UK US noun [U] (also PLM) MARKETING, COMMERCE ► decisions that are made about a product s appearance, price, advertising, etc. to suit each stage in the product life cycle: »Toyota is one of many… … Financial and business terms